Case Studies

I excel in bringing user context to the table to inform and improve the design and adoption of experiences, especially in scenarios where various user personas need to connect with each other:

Supporting patient identity privacy in health care research

As more health care data moves to the cloud, how can we help medical researchers find and access the best data for their studies there by supporting complex criteria requests?

Helping social photographers get ready to go pro

The line between traditional photographers and social amateurs is blurring, so how might we champion and support the growth of new creators who are ”discovered” online, and ,ake sure they are ready for pro engagement?

Guiding the purchase journey for gear-loving musicians

When a purchase has high emotional and financial stakes, how can we better understand about how this impacts a buyers’ decision-making process, and respect and support their journey?